Women in ecommerce

Celebrating Australia’s female leaders of ecommerce as part of International Women’s Day.

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In honour of International Women’s Day 2021, the National Retail Association and dotdigital partnered together to host a special forum designed to provide expertise and advice to retailers from Australia’s leading women retailers.

Watch this virtual chat to hear personal experiences of Sandradee Makejev, Founder & CEO, St Frock, Julie Mathers, Founder, Flora & Fauna, and Aparna Gray, Head of Marketing APAC, dotdigital as they discuss: 
  • The challenges faced by women in top-level roles
  • The way shoppers relate to consumer brands, and the effect of gender
  • How to be a customer experience champion both online and in-store
  • How did challenge bring change?
Tune in to listen to some excellent personal stories!

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