Quick wins to personalizing your email

Would you believe that only 20% of brands are using personalization tactics in their email Marketing!

As marketers, we know the importance of personalization in email marketing. It drives opens, improves click-through rates, and generates more revenue than basic promotional emails. Still, we always manage to find a reason to justify our lack of personalization in campaigns.

In this dotlive we’re showing you how to personalize your email marketing.  Starting with the basics, we’ll explore the personalization tactics you can adopt to elevate your email marketing.

We’ll cover:

  • Quick steps for personalizing every email
  • How to collect specific data to influence your strategy
  • New marketing tactics that drive real results

Learn now and implement straight away.

If you have questions on the dotlive, please contact isabel.munoz@dotdigital.com

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Clare Walker

Senior Account Manager, dotdigital

Clare Headshot(V2)

Connor Peay

Partner Development Manager, Movable Ink

Connor Peay Movable Ink.


11:00 Clare Walker, dotdigital: Welcome and introduction

11:05 Clare Walker, dotdigital - A quick guide to personalizing your email 

11:15 Connor Peay, Movable Ink

11:30 Q&A with Final Thoughts

11:45  dotdigital: Platform demonstration 

12:00 Presentations finish

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